THE SAFEST STRAIGHTENING TECHNIQUE

Professional Permanent Hair Straightening

Discover the safest permanent hair straightening solutiob for all hair types

The only straightening product shampooed 100% off the hair before using the flat-iron.

Free of fumes and smoke
Online Hair salon support
Formaldehyde & PPD Free
10+ Treatments per bottle
Permanent Straightening
Suitable for All Hair Types

Before & After 

before-1 after-1
before-2 after-2
before-3 after-3

OXO TRY ME KIT

Provide your clients with a natural look result by applying the safest technique available and the only straightening product shampooed 100% off the hair before using the flat-iron.

$179

We Work Only With Registered Salon

Request an OXO ORGANIC certified salon member account to purchase OXO ORGANIC professional treatments

Worldwide Distributors

Title 4
Country: Germany
Title 3
Country: France
Test 2
Country: Spain
Test 1
Country: United Kingdom

BECOME A DISTRIBUTOR

Find an oxo salon

via Zipcode/City
Loading store locator from Stockist store locator...

More Information About Permanent Hair Straightening

In recent years, the demand for permanent hair straightening has skyrocketed as more and more people seek smooth, sleek, and frizz-free hair that requires minimal maintenance. Whether you’re tired of battling with curly, wavy, or unruly hair every morning, or you simply want to embrace a new, polished look, permanent hair straightening offers a long-lasting solution.

At OXO Organic, we believe in providing our clients with safe, effective, and high-quality hair treatments. That’s why we specialize in organic hair straightening techniques that keep both your hair and scalp healthy while delivering the desired results. But before you book your appointment for permanent hair straightening, it’s important to understand the treatment, how it works, and what to expect throughout the process.

What is Permanent Hair Straightening?

Permanent hair straightening, also known as hair relaxing, is a chemical treatment that alters the natural structure of your hair to make it straight and smooth. Unlike temporary methods, such as blow-drying or flat ironing, which provide a temporary result, permanent straightening modifies the protein structure of your hair.
There are several types of permanent straightening treatments, including Japanese hair straightening, keratin treatments, and Brazilian blowouts, all of which have unique benefits and characteristics.
The main goal of permanent hair straightening is to remove the natural curl or wave of the hair and replace it with a sleek, smooth look that lasts for months. This process can drastically reduce the time spent styling your hair daily, saving you both effort and time in the long run.

How Does Permanent Hair Straightening Work?

The process of permanent hair straightening works by breaking the disulfide bonds within the hair shaft, which are responsible for the hair’s natural curl or wave. These bonds are restructured to create straight, smooth hair. The process varies slightly depending on the method used, but all treatments generally involve applying a chemical solution to your hair that breaks these bonds.

Here’s a step-by-step breakdown of how most permanent hair straightening treatments work:

  1. Preparation and Consultation: Before beginning any hair straightening treatment, it’s important to consult with a professional stylist. At OXO Organic, we always recommend a consultation to assess the health of your hair, determine the best treatment for your hair type, and ensure you’re fully informed about the process.
  2. Application of the Straightening Solution: The stylist will apply a straightening cream or solution to your hair. This solution will open up the hair cuticle and break the disulfide bonds, which will allow the hair to be reshaped. Depending on the product used, the solution can stay on your hair for anywhere between 30 minutes to an hour.
  3. Rinsing and Drying: After the solution has been left on your hair for the appropriate amount of time, it is thoroughly rinsed out. The hair is then blow-dried to prepare it for the next step.
  4. Flat Ironing: The stylist will then use a flat iron to seal the hair and help the new shape set. The heat from the flat iron smoothens and straightens the hair, ensuring that the results are sleek and frizz-free.
  5. Post-Treatment Care: After the treatment, your stylist will offer specific aftercare instructions. This often includes avoiding washing your hair for 48 to 72 hours to allow the hair to fully settle into its new straight form. In some cases, you may also be advised to use sulfate-free shampoos and conditioners to preserve the straightening effect.

Benefits of Permanent Hair Straightening

Permanent hair straightening can provide a variety of benefits that make it an attractive option for many people:

  1. Time-Saving: One of the biggest benefits is the time saved on styling. With straightened hair, you can skip the blow-drying and flat-ironing, allowing you to wake up with smooth, frizz-free hair every day.
  2. Long-Lasting Results: Unlike temporary methods, permanent hair straightening provides results that can last for several months, depending on the method used and your hair care routine.
  3. Reduced Frizz and Damage: Permanent straightening can help reduce frizz and make hair more manageable. Treatments like Brazilian blowouts also add shine and make the hair softer and smoother.
  4. Improved Texture: Permanent hair straightening improves the overall texture of your hair by smoothing the cuticle. It can transform coarse, frizzy, or unmanageable hair into soft, sleek strands.
  5. Customization: Different treatments are available to suit different hair types and personal preferences, whether you’re looking for a dramatic straightening effect or just a smooth, frizz-free finish.

 

Permanent hair straightening can be a game-changer for anyone looking to transform their hair into a sleek, frizz-free mane. Whether you opt for a Japanese straightening treatment, a keratin treatment, or an organic option, the results can drastically reduce the time and effort required for daily styling.

At OXO Organic, we are dedicated to providing safe and effective permanent hair straightening treatments that work for all hair types. By choosing organic products and experienced professionals, you can achieve the smooth, straight hair you’ve always desired, while keeping your locks healthy and vibrant.

Permanent Hair Straightening FAQ

How long does permanent hair straightening last?

Permanent hair straightening typically lasts anywhere from 6 months to a year, depending on the method used and how well you take care of your hair afterward. Keratin treatments, for example, may last between 3 to 6 months, while Japanese hair straightening or chemical relaxers can last up to a year. However, as your hair grows, the new roots will show your natural texture, requiring touch-ups. Regular maintenance and proper hair care, such as using sulfate-free shampoos and avoiding excessive heat, can help prolong the effects of permanent straightening treatments.

Permanent hair straightening is generally safe for most hair types, but it may not be ideal for hair that is already severely damaged or overly processed. People with fine or brittle hair should consult with a professional stylist to assess the health of their hair before undergoing treatment. Some methods, such as chemical relaxers or Japanese straightening, may cause breakage or damage if used improperly. On the other hand, treatments like keratin treatments or organic straightening options are gentler and better suited for sensitive or dry hair. Always choose a salon with experienced stylists to minimize the risk of damage.

Like any chemical treatment, there is always some risk of damage with permanent hair straightening, especially if the process is not done correctly or if the hair is not healthy to begin with. Overuse of strong chemicals or excessive heat can lead to dry, brittle, or weakened hair. However, when performed by a professional using the right products, the risk of significant damage can be minimized. Aftercare is crucial—avoiding heat styling, using deep conditioning treatments, and avoiding sulfates in shampoos can help keep the hair healthy. It’s also important to follow the stylist’s advice on maintenance to preserve hair quality.

Yes, aftercare is crucial for maintaining the results of permanent hair straightening. Most stylists will recommend that you avoid washing your hair for 48 to 72 hours after the treatment to allow the new shape to fully set. Additionally, you should avoid using hair elastics, clips, or any other styling tools that might create indentations. After this initial period, it’s important to use sulfate-free shampoos and conditioners, as sulfates can strip the hair of its natural oils and shorten the life of the straightening treatment. Regular deep conditioning treatments and minimizing heat styling will also help preserve the straightness and health of your hair.

Yes, permanent hair straightening can work on very curly hair, including tight, coiled curls. Methods like chemical relaxers and Japanese hair straightening are specifically designed to handle coarse or curly hair textures and provide long-lasting straightening results. These treatments can significantly reduce frizz and give you smoother, straighter hair. However, the results may depend on the type of curls and hair health. It’s important to consult a professional stylist who can assess whether your hair is suitable for the treatment and how much straightening you can expect.

Yes, organic hair straightening treatments are generally considered a safer option, especially for those concerned about the potential damage caused by harsh chemicals in traditional treatments. Organic treatments use natural ingredients such as plant-based keratin, essential oils, and other nourishing compounds that smooth and straighten the hair without harsh chemicals like formaldehyde. While the results may not last as long as traditional methods, organic treatments can be a gentler and healthier alternative, providing smoother hair while maintaining the integrity of the hair shaft.

Permanent hair straightening can be done on damaged hair, but it is not recommended. If your hair is already weak, brittle, or excessively dry, subjecting it to a chemical straightening treatment could cause further damage. In some cases, straightening damaged hair can lead to breakage or split ends. It’s crucial to assess your hair’s health before proceeding with the treatment. If your hair is damaged, consider opting for a restorative treatment first, such as deep conditioning or keratin rebuilding treatments, to improve its health before undergoing permanent straightening.

If you have sensitive skin or a sensitive scalp, it’s important to approach permanent hair straightening with caution. Some chemical treatments, like those containing formaldehyde or other strong chemicals, may cause irritation or an allergic reaction, especially on a sensitive scalp. It’s advisable to undergo a patch test at least 48 hours before the treatment to check for any reactions. Additionally, opting for gentler methods such as keratin treatments or organic straightening options may be more suitable for people with sensitive skin. Always inform your stylist about any skin conditions or sensitivities before the treatment to ensure a safer experience.

Shopping cart0
There are no products in the cart!
Continue shopping

Registered Users

If you don't have an OXO Organic account, it will be created automatically when you purchase your first OXO Organic product.